Tagged: Writing


Why The World Needs Less Copywriting

Update: this post has been updated to better reflect the author’s intent. It’s no secret that copywriters can be exquisite with words. They’re downright crafty when it comes to selling the sizzle. But what about social interaction? The thoughtful, unscripted dialog between company and customer that demands our humanity and rejects the skillfully manicured sales pitch? Our blossoming social space demands […]

Continue Reading

7 Steps to Blog Post Perfection

I want you all to know I suffered at the ruthless hands of time and atrophy to bring you this. We’re talking countless hours spent thinking, writing, scribbling, procrastinating, rewriting, deleting, groaning and starting over—all for a blog post. Nowadays it’s better. I developed an easy 7-step system that helps me power through my blog […]

Continue Reading

How to Overcome Writing Anxiety

Allow me to be honest with you: I frequently suffer from writing anxiety. When I sit down to write a blog post, I usually stare at the screen for about ten minutes, thinking of the most effective opening line. When I finally squeeze that out and revise it a few times, I move on to […]

Continue Reading

Blogger = Writer + Editor

In several of my very early posts I kinda sorta touch on the subject of writers and editors. The gist of my message is that it’s very important to consider not only creating your own content (as writer) but also setting the tone and direction of your blog (as editor). I notice that many bloggers […]

Continue Reading

A Little History on Wordful

Since for now I’m enjoying this loose, free flow writing, which is clearly not authoritative, I’d like to go into how Wordful evolved. Writing is my predilection, but I tried for years to avoid that calling out of insecurity and job security. I figured that writers were important but highly undervalued people. And once I […]

Continue Reading