Year: 2009


Where Content Marketing Meets Branding

After years of gawking over web design, flash animation, scripting languages and relational databases, I think we can now safely agree the internet is made of and for content (it’s King alright). It’s the impetus for nearly all innovation on the web. But if you’re a content specialist like me, the career path feels a lot like the […]

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How to Walk the Walk of Content Marketing

Be a publisher first, marketer second. When your content is stellar, your marketing become easier. Certainly not the other way around. Keep a healthy, obsessive focus on this. Actually do something. Stop talking. Go out and build a site around some great, marketable content. Publish it. Get people passionate about it. Sell them something cool. […]

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Blogging Needs a Sharper Image

When you hear the term “blogging” or “blogger,” does it resonate as credible publishing? Or amateur hobby? I sense that most people still regard blogging as personal hobby or marketing enhancement, or both (which is okay), but not the lucrative game-changer of the publishing industry. This is about to change, and here’s why: The Future […]

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The Modern Rules of Domain Names

It’s almost 2010 and the internet is only getting bigger and better. You absolutely will need a great domain name to help you stick out from the masses. Here are 5 quick and snappy rules to keep you clean and out of domain name trouble: Take the .Com If you’re looking to build a business and […]

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Why I’m Not Going to IzeaFest

Not that I’ll be missed or even accounted for, but I have some good reasons for not going. For those of you unfamiliar, IzeaFest is a blogger’s conference put on Izea, which is led by Ted Murphy. From everything I’ve seen and read of Ted, he’s a cool guy, if not a bit on the […]

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