Why Creative Writers Need SEO

photo of a lego guy looking into the horizon with the sun setting, represents the importance of SEO

For the sake of clarity, the term “creative writer” in this article refers to anyone who considers their writing a gift of art long before it serves a function of marketing.

Do you ever wonder why the people who are good at getting found on the web are often the ones who can’t write very well?

It’s true, look around you. The web continues to serve up and reward bad writing.

Bad writing drives people like us—who care about the quality and integrity of our writing—to the brink of disgust, and, let’s face it—the fear of obscurity.

Doesn’t seem fair, does it? [Read more...]