The truth about content marketing when you love to write


All content marketers are writers, but not all writers are content marketers. Let’s make peace.

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How to Start a Podcast When You’re Clueless and Terrified


If you’re totally clueless about podcasting, keep reading! I was just there myself, and I’ve quickly put together some good tips to follow if you’re considering your own podcast. Pay attention, because there might be some stuff in here you won’t find anywhere else when it comes to starting a podcast.

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Please Help Me, I’m Stuck


Dear Reader: this is a serious cry for help.

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Write Like This to Get More Readers


No matter how deep or shallow your subject matter — adapt your writing style to satisfy how people read on the web. Write short paragraphs with short sentences and simple words. Omit needless words. Think casual, assertive efficiency for readers with infinite choices and shrinking attention spans.

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What Ditching My Blog for Three Years Taught Me


Three years ago, in early 2011, this blog Wordful dropped off the Internet. I don’t mean it was hijacked or taken down, but the posting slowed down to a point of near-death. Then it just flatlined. The last post was on May 2, 2012. The good news is I’m back, and the first thing I want to […]

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