by Charles on March 18, 2010 |
Seth Godin’s latest book, Linchpin, gets right to the heart of the matter with this question: Are You Indispensable?
The essence is this: Within each of us is a brilliant and generous artist, but fear and social conditioning stops us from realizing it. Linchpin challenges us to identify and overcome this resistance by pursuing the virtue of being indispensable.
Rather than serving as yet another guidebook on how-to-succeed-in-life-and-business, Linchpin constantly strives to empathize. Seth’s quirky, potent style serves as the catalyst that urges us to rethink our daily slouching and self-distractions.
I found myself relieved to know that I’m not the only one who’s deeply frustrated by: [click to continue…]
by Charles on March 10, 2010 |
Scribe SEO is a paid Wordpress plugin with a catchy name that helps your content rank higher in search engine results.
With a click of a button, your content is analyzed and given a score based on its structure and keyword density. If your score is less than 100%, Scribe will tell you exactly what to do to make it higher.
The higher your score, the better chance you have of ranking. Think of it like having a personal SEO consultant look over your content every time you publish something.
It really works.
I’ll make a long story short: the day after I installed Scribe SEO and optimized this blog’s most popular post, I saw its ranking in Google go to #1 from #3. [click to continue…]
by Charles on March 8, 2010 |
For the sake of clarity, the term “creative writer” in this article refers to anyone who considers their writing a gift of art long before it serves a function of marketing.
Not everyone who blogs or writes online is trying to get a sales lead or talk about their business. And not everyone who reads online is looking for a product, service or idea to solve their problems.
Some writers just want to express themselves more creatively, hoping that—somewhere along the way—a community of impassioned readers take notice.
So it’s understandably frustrating when the web feels like one big marketing machine and the only way to get a respectable search engine ranking is to [click to continue…]
by Charles on March 2, 2010 |
For the sake of clarity, the term “creative writer” in this article refers to anyone who considers their writing a gift of art long before it serves a function of marketing.
Do you ever wonder why the people who are good at getting found on the web are often the ones who can’t write very well?
It’s true, look around you. The web continues to serve up and reward bad writing.
Bad writing drives people like us—who care about the quality and integrity of our writing—to the brink of disgust, and, let’s face it—the fear of obscurity.
Doesn’t seem fair, does it? [click to continue…]
by Charles on February 26, 2010 |
One of the 2 Wordpress products I’m proud to be an affiliate reseller of is the Thesis Wordpress Theme by DIY Themes (the other is Organic Themes — more on that in a future post).
For a non-code-loving writer and editor like me—and presumably you—the real selling point about Thesis is the no-hassle, back-end control panel that allows you to control its powerful features with deft and ease.
What this means is we never have to look at, let alone touch, steaming piles of PHP, CSS or HTML — just some well-labeled check boxes and the amusing ”Big Ass Save Button” to confirm my changes. [click to continue…]
