How to Get Subscribers on Your Email List When You Have Nothing to Offer Them


Here’s your mission: get people to join your email list when you have nothing to offer but the promise of making their life more enjoyable through your content.

When I say nothing to offer, I mean no content, no blog, no intro video, no testimonials, no “As seen on CNN / New York Times” logos, etc. — just some basic elements on the page: Read more

What Ditching My Blog for Three Years Taught Me


Three years ago, in early 2011, this blog Wordful dropped off the Internet.

I don’t mean it was hijacked or taken down, but the posting slowed down to a point of near-death. Then it just flatlined. The last post was on May 2, 2012.

The good news is I’m back, and the first thing I want to do is share some of the lessons learned from ditching my blog like a dropped popsicle on a hot sidewalk :

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