Wordful
AI content and marketing automation
Is it okay to write your blog posts with AI tools like ChatGPT? Many will disagree, but I say yes: it's entirely possible to create high-quality, engaging blog posts using Large Language Models …
Continue Reading about How to responsibly publish your first blog post with AI in 5 easy steps →
As I was getting laid off from my content strategist job last year, the most notable comment came from our CEO. It was addressed to the unfortunate lot of us losing our privileged tech jobs. He …
Continue Reading about Why I’m totally okay that AI is “taking over writing” →
If you come from a writing background that believes that great writing is art, then we need to have a chat about content marketing. You see, I am that guy: I love writing and I think it's art, too. …
Continue Reading about The truth about content marketing when you love to write →
No matter how deep or shallow your subject matter — adapt your writing style to satisfy how people read on the web. Write short paragraphs with short sentences and simple words. Omit needless …
Continue Reading about Write Like This to Get More Readers →
On the average, five times as many people read the headline as read the body copy. When you have written your headline, you have spent eighty cents out of your dollar. —David Ogilvy Ogilvy wasn't …
Continue Reading about 3 websites that take headline writing to an entirely new plane of existence →
Everyone has a their own special way of communication and expression over email. Some are more formal and start each message with a salutation like "Hi, Charles --" and end with a goodbye like …
Continue Reading about Why You Should Adapt Your Email Writing Style to Your Recipient →
