The ability to self publish on the internet, where nobody controls anybody, may very well be one of the greatest milestones of the early 21st century. Anybody with access to a computer and the web can exert their full intellectual and emotional facilities to whomever chooses to listen. I must say this has got to be one of the truest freedoms of expression to date. Even with all of the marketing, the hype and even the money, blogging remains a natural extension of one’s persona. The writer must now be mindful of their audience, their readers and their market as they attempt to deliver a consistent message of value and authenticity. This is no easy task for me, personally, because blogging under Wordful has so far been an intellectual struggle. I’m constantly at odds with connecting my deep, evolving thoughts to a mainstream, monetizable audience. In other words, writing as a marketer marketing as a writer does not come easy to me. [Read more...]