Why You Should Adapt Your Email Writing Style to Your Recipient


Everyone has a their own special way of communication and expression over email. Some are more formal and start each message with a salutation like “Hi, Charles –” and end with a goodbye like “Sincerely, Howard.” They do this every single email, even if it’s a rapid fire conversation. There are others who don’t address me by […]

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Will Techies Always Have the Upper Hand in Startups?


My hunch when I moved here three weeks ago from Hawaii is now confirmed: The tech scene in the Bay Area is all about—well, tech. This thriving, buzzing industry is built around a culture of code, of devising niche solutions to niche problems. At its center lie the software engineer, who reigns as queen bee […]

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5 Resume Writing Tips Taken Straight From Google


Gary Vaynerchuk may be the master of the crushing it with a personal brand, but he was dead wrong when he declared on national TV that the resume was dead. The resume remains the first thing any employer asks to see. If you’re like me and looking for a great career with meaning and lucrative work, I recommend you take Google’s advice […]

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Embrace naked blogging


Blogging isn’t easy unless you’re comfortable doing it. There are brilliant bloggers who struggle writing catchy headlines and well-sculpted copy—they’re just not wired for it. Yet, they persist because that’s the winning formula. It attracts attention and delivers value, so they say. But the result of forcing a writer into a copywriter’s shoes is painful. Needless […]

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5 Steps to Being Totally Boring and Unremarkable


If you’ve given up on “kicking ass” and being a “rock star,” don’t lose hope: there’s still plenty of room for being one of the most cliché and predictable personalities on the Internet. We’re talking McAwesome. The great thing about being boring is that it’s super easy and can happen to you overnight with almost zero […]

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