Category: Business and Marketing


How Pete Cashmore Grew Mashable

It’s always cool to learn how the world’s most popular blogs got their start. In almost every backstory, you’ll find a heavy dose of creativity and execution, good timing and touch of the unconventional. Mashable founder Pete Cashmore is one of those bloggers. He started the social media news site from his parents home in Scotland, then quickly expanded […]

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My Vision for Wordful

I’ve taken a major break from blogging here at Wordful, and it’s in large part to some serious shifts in my personal and professional life over the past year. To make a very long and (painful) story short—the down economy and a few other issues forced me to to shutter my office and consultancy and venture […]

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Are There Enough Great Names to Go Around?

Being smack dab in the middle of tech-startup world here in San Francisco,  I’ve seen more than my fair share of clever names. Businesses in the Mission where I’m staying all seem to draw on the appeal of one-word randomness, like Beretta (a restaurant), Ritual (a coffee shop) and Revolution (a clothing boutique). Pithy and tidy, these […]

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Will Techies Always Have the Upper Hand in Startups?

My hunch when I moved here three weeks ago from Hawaii is now confirmed: The tech scene in the Bay Area is all about—well, tech. This thriving, buzzing industry is built around a culture of code, of devising niche solutions to niche problems. At its center lie the software engineer, who reigns as queen bee […]

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5 Resume Writing Tips Taken Straight From Google

Gary Vaynerchuk may be the master of the crushing it with a personal brand, but he was dead wrong when he declared on national TV that the resume was dead. The resume remains the first thing any employer asks to see. If you’re like me and looking for a great career with meaning and lucrative work, I recommend you take Google’s advice […]

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