Comments on: Blogging Needs a Sharper Image http://wordful.com/blogging-needs-a-sharper-image/ Writing, editing and blogging tips for creative content marketers Thu, 11 Mar 2010 13:46:37 +0000 http://wordpress.org/?v=2.9.2 hourly 1 By: ContentKeith http://wordful.com/blogging-needs-a-sharper-image/comment-page-1/#comment-888 ContentKeith Wed, 16 Sep 2009 17:21:48 +0000 http://wordful.com/?p=1945#comment-888 Charles: as a nascent blogger trying hard to do the right things the right way, your post resonated with me. I actually write about content marketing, and while you've provided a definition coming from quotes by Sonia Simone (who is a favorite blogger of mine!), I'd like to share this definition from Joe Pulizzi (junta42.com), who I believe should also be counted as 'officializing the phrase Content Marketing' -- "Content marketing is a marketing technique of creating and distributing relevant and valuable content to attract, acquire, and engage a clearly defined and understood target audience - with the objective of driving profitable customer action." Blogging with the hopes of Google sharing a few ad dollars with you is one way to monetize your efforts; marketers paying for professionals to create content to communicate with customers/potentials is also another. Either way, Content Marketing is the present and future of marketing communications. Charles: as a nascent blogger trying hard to do the right things the right way, your post resonated with me. I actually write about content marketing, and while you’ve provided a definition coming from quotes by Sonia Simone (who is a favorite blogger of mine!), I’d like to share this definition from Joe Pulizzi (junta42.com), who I believe should also be counted as ‘officializing the phrase Content Marketing’ –

“Content marketing is a marketing technique of creating and distributing relevant and valuable content to attract, acquire, and engage a clearly defined and understood target audience – with the objective of driving profitable customer action.”

Blogging with the hopes of Google sharing a few ad dollars with you is one way to monetize your efforts; marketers paying for professionals to create content to communicate with customers/potentials is also another. Either way, Content Marketing is the present and future of marketing communications.

]]> By: damon http://wordful.com/blogging-needs-a-sharper-image/comment-page-1/#comment-885 damon Wed, 16 Sep 2009 06:06:36 +0000 http://wordful.com/?p=1945#comment-885 What makes the FBI Blog site great in my eyes... is that it's not even a Blog. It's a simple aggregated site that I spend a little time with. It will never be a money maker and I've personally insured the bloggers that I will never have ads on the site. I enjoy blogging and although I have had two opportunities to put ads on the site... I refuse on principle. I think those ads should go on an individual blog and not the FBI Site. If you blog to make money you will fail... If you get money from blogging your lucky. I feel very fortunate to have around $100.00 a month in Revenue and free beer for something I'd be doing for free any how! What makes the FBI Blog site great in my eyes… is that it’s not even a Blog. It’s a simple aggregated site that I spend a little time with.

It will never be a money maker and I’ve personally insured the bloggers that I will never have ads on the site.

I enjoy blogging and although I have had two opportunities to put ads on the site… I refuse on principle.

I think those ads should go on an individual blog and not the FBI Site.

If you blog to make money you will fail…

If you get money from blogging your lucky.

I feel very fortunate to have around $100.00 a month in Revenue and free beer for something I’d be doing for free any how!

]]> By: Jeremiah http://wordful.com/blogging-needs-a-sharper-image/comment-page-1/#comment-883 Jeremiah Wed, 16 Sep 2009 01:22:08 +0000 http://wordful.com/?p=1945#comment-883 What a great article this is. Future-thinking is a must. Very well exciting for a guy like me. - Jeremiah What a great article this is. Future-thinking is a must. Very well exciting for a guy like me.

– Jeremiah

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