About Wordful

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Wordful is all about writing, publishing and marketing on the web, and the brilliant success that can result from the right combination of all three.

The stuff you read here is designed to challenge you: to make you work harder at your writing craft, to help push you in fresh and inspiring directions, and most of all—to help you succeed as an independent self-publisher in the 21st century.

I strive to make every post insightful, thoughtful and a pleasure to read.

A few recurring themes you’ll find here:

  • Content trumps marketing. Think New York Times. Marketing can work miracles, but super quality content should always be #1 on our list. The people who argue with this are the ones with inferior content. It’s mathematically true.
  • Marketing isn’t always easy but we have to do it and we have to do it well. I know how it feels to be a purist writer who feels their work might be cheapened by having to market themselves. But it doesn’t have to be this way — there are simple and powerful ways to get attention without “selling out.” The best thing about marketing? The talented and awesome people you meet along the way.
  • Creativity and courage determine our success. Daring to speak your own ideas in a clear, honest and persuasive manner will not only get you noticed but respected, which counts for pretty much everything.
  • Be skeptical and do things differently. In other words, think for yourself and forge your own path, even if it make you feel crazy and alone at times.
  • The Editor is the gatekeeper. You are the Editor. In a web overflowing with content, the value of the editor skyrockets. If you want to get paid, start thinking like an editor.

Can you dig it? If yes, then please subscribe to the Wordful RSS feed and maybe even tell a friend while you’re at it.

About Charles Bohannan

Aloha — Charles Bohannan here of Wordful. Blah. I launched this blog on October 1, 2008 for a number of reasons, blah blah, the most important of which is to have a place to share and express my ideas in public. Blah blah blah.

I’ve been a professional writer and editor for over 12 years and have blah blah blah worked in web marketing since 2004..blah blah blah. I have been hunched over the internet since 1995…blah blah blah

If you really want the cold hard truth I’m working my butt off here and elsewhere to become a 100% self-sufficient, successful leader in web publishing. Not the make money online blogging crap, but really cool and respectable websites with passionate, intelligent readers like you!

My home is Kamuela, Hawaii, USA, where I live with my wife and four children. Hawaii is not as easy as you think, but it sure beats other places I’ve lived.

Mahalo (thanks) for reading this far! You can contact Wordful here or email me at charles@wordful.com.

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