Year: 2011


Embrace naked blogging

Blogging isn’t easy unless you’re comfortable doing it. There are brilliant bloggers who struggle writing catchy headlines and well-sculpted copy—they’re just not wired for it. Yet, they persist because that’s the winning formula. It attracts attention and delivers value, so they say. But the result of forcing a writer into a copywriter’s shoes is painful. Needless […]

Continue Reading

5 Steps to Being Totally Boring and Unremarkable

If you’ve given up on “kicking ass” and being a “rock star,” don’t lose hope: there’s still plenty of room for being one of the most cliché and predictable personalities on the Internet. We’re talking McAwesome. The great thing about being boring is that it’s super easy and can happen to you overnight with almost zero […]

Continue Reading

7 Uneasy Coercion Tactics That Will Force You to Write

Writing is tricky and delicate work. Sometimes all the ideas are there but the writing isn’t. When this happens, I usually seek some unconventional solutions to give me a boost, but they don’t always work. That’s when I turn to coercion tactics. You know—stuff that gets results but nobody really talks about how it’s done. […]

Continue Reading

Free Webinar: How to Get Rich and Famous with Your Blog

Hi there, in case you haven’t heard, problogger John Chow and I will be hosting a free webinar next Tuesday at 4pm PDT called “How to Get Rich Famous with Your Blog.” Unlike what you might be thinking, this webinar isn’t about some secret ninja guru technique that’s going to transform your blog into a […]

Continue Reading

Is Great Content Finally Coming of Age?

What do you think: is the Internet more about content or more about technology? So far, the answer is obvious. By taking a simplistic, macro view of the largest companies to dominate the computer and information age, you can easily conclude that it’s been about technology: Microsoft: make it easy to use computers Google: make […]

Continue Reading